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LUM to Launch 'Access Pass' NFTs For 25 Globally Known Musicians

LÜM, a music platform based in the United States, is slated to unveil 25 partnerships with well-known musicians later this quarter as part of a relaunch with NBA Top Shot's...
LUM to Launch 'Access Pass' NFTs For 25 Globally Known Musicians LUM to Launch 'Access Pass' NFTs For 25 Globally Known Musicians

LÜM, a music platform based in the United States, is slated to unveil 25 partnerships with well-known musicians later this quarter as part of a relaunch with NBA Top Shot's Dapper Labs.

LÜM CEO and founder, Max Fergus, is reported to have said, "We wanted to model ourselves off NBA Top Shot. A community that was building collective value by bringing players underneath an individual umbrella."

LÜM was established in 2018 and has expanded to over 200,000 members with a platform that offers services including social media, music streaming, and micro-tipping to its partnered musicians and followers. According to data sourced from Crunchbase, the company has raised $4.4 million in funding since 2018, and in 2020 teamed with renowned R&B singer-songwriter, Ne-Yo.

LÜM, on the other hand, is walking away from that business model and will rebrand in March on Dapper Labs' Flow blockchain, with an emphasis on musician-related NFTs. With NFTs nicknamed "Access Passes," LÜM will first release an NFT marketplace and fan engagement interface. On Twitter (NYSE:TWTR), LÜM posted:

"When designing our First Fan Access Passes, every detail was taken into account. We wanted to create something that felt exclusive, collectible but looked & felt functional. Something fans will cherish but could expect to use IRL and in the future music metaverse."
Read Also: Associated Press to Launch NFT Marketplace to Monetize Its Photographic Content

Users of the platform will be able to purchase and trade NFTs attached to their favorite singers, with long-term hodlers receiving benefits like exclusive access to artists' future NFT drops, unique content, and live entertainment experiences.

Musicians will build communities and launch their Access Passes to crowdfund initiatives like releases of new albums. According to LÜM, artists are not required to sign away any rights or intellectual property to intermediaries.

Max Fergus was quiet about who the 25 artists for the launch will be in an interview with Cointelegraph. Still, he did say that the eventual aim is to bring 100 leading musicians onboard by 2022 to "catalyze the mass adoption of blockchain-enabled technology by artists and fans," with the long-term goal of partnering with more than 10,000 musicians.

According to Fergus, due to the success and user-friendly paradigm of previous NFTs products on the blockchain, such as NBA Top Shot, LÜM chose to join with Dapper Labs and debut on Flow. in his words,

"For us, we wanted to model ourselves off NBA Top Shot. A community that was building collective value by bringing players underneath an individual umbrella."
According to data from CryptoSlam, NBA Top Shot is the most valuable NFT project on Flow, with over $848.3 million in subsequent sales since its introduction in the last months of 2020.

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19-01-2022 15:33:58 (UTC+7)

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 EUR/USD1.1354↑ Buy
 GBP/USD1.3625↑ Sell
 USD/JPY114.21↑ Sell
 AUD/USD0.7223Neutral
 USD/CAD1.2490Sell
 EUR/JPY129.68↑ Buy
 EUR/CHF1.0389↑ Sell
 Gold1,842.80Sell
 Silver24.215↑ Sell
 Copper4.4547Neutral
 Crude Oil WTI85.59↑ Sell
 Brent Oil88.15↑ Sell
 Natural Gas4.025Neutral
 US Coffee C244.00↑ Sell
 Euro Stoxx 504,268.28↑ Buy
 S&P 5004,554.86↑ Sell
 DAX15,809.72↑ Buy
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 Hang Seng24,127.85↑ Buy
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 IBEX 358,774.90↑ Sell
 BASF67.800Buy
 Bayer52.12↑ Sell
 Allianz223.80Buy
 Adidas253.60↑ Sell
 Lufthansa6.820↑ Sell
 Siemens AG144.34↑ Buy
 Deutsche Bank AG11.784Buy
Mua/Bán 1 chỉ SJC
# So hôm qua # Chênh TG
SJC Eximbank6,115/ 6,155
(0/ 0) # 1,151
SJC HCM6,115/ 6,175
(0/ 0) # 1,171
SJC Hanoi6,115/ 6,177
(0/ 0) # 1,173
SJC Danang6,115/ 6,177
(0/ 0) # 1,173
SJC Nhatrang6,115/ 6,177
(0/ 0) # 1,173
SJC Cantho6,115/ 6,177
(0/ 0) # 1,173
Cập nhật 19-01-2022 15:34:00
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ↀ Giá vàng thế giới
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RON 95-IV2400024480
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E5 RON 92-II2291023360
DO 0.05S1838018740
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Dầu hỏa1719017530
ↂ Giá dầu thô thế giới
WTI$86.78-0.63-0.73%
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$ Tỷ giá Vietcombank
Ngoại tệMua vàoBán ra
USD22.530,0022.840,00
EUR25.086,6326.492,89
GBP30.098,2131.383,44
JPY192,29203,55
KRW16,4820,08
Cập nhật lúc 18:53:59 19/01/2022
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